Estimating Value Creation from Revealed Preferences: Application to Value-based Strategies

Value Creation and Value Claiming in Make-Or-Buy Decisions: Evidence from the Application Service Industry

Transaction value analysis (TVA) integrates the concepts of resource heterogeneity and transaction cost economics into a single framework, which emphasizes both value creation and value claiming in firms’ vertical integration decisions. Using a TVA perspective, we develop hypotheses to explain the firm’s intent to outsource application services. A sample of 178 firms in the publishing and print...

Enterprise Value Creation and Value Sharing Based on Sustainable Growth

With the transformation of economic form from industrial economy into economy based on knowledge and the transformation of enterprise’s nature from “economic man” into “social-ecological-economic man”, enterprise’s sustainable growth becomes a more complex task. The objectives of the company should be derived by balancing the conflicting claims of the various 'stakeholders' in the firm, and max...

Analyzing e-business value creation from a resource-based perspective

In recent years, scepticism about the value of e-business and information technology (IT) at the level of an individual firm has been renewed. In this sense, information systems researchers face pressure to answer the question of whether and how e-business creates value. To respond to this challenge, this paper develops a conceptual model, grounded in the resource-based theory, for assessing e-...

Shareholder - value - based brand strategies

Companies like Procter & Gamble, Unilever, Xerox, Heinz, Apple and Gillette possess great brands and outstanding brand management competencies, yet they have failed to generate value for shareholders in recent years. What these companies are learning is that having strong brands which consumers value is not enough. Whether strong brands create value for shareholders depends upon the economics o...

Sustainability and Value Creation